Here’s the brief, take it away.

It doesn’t happen in our business all the time but there are those projects where you know everyone, they know you and you all just get to do your jobs. The ask was simple, Premera needed new work that reflected changing trends and it needed to integrate with their existing imagery.

We were grateful to be able to partner again with the team at Premera and put our knowledge of their brand to use.

 

THE TEAM

Creative Director: Chris Cumming/Peter Morada
Art Director: Liz Petrella/Lucinda Kruy/Sheena Lintz
Producer: Motofish
Photography: Motofish
Client: Premera